Author Topic: Simple yet effective- Door hangers  (Read 884 times)

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ExecutiveCloser

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Simple yet effective- Door hangers
« on: October 21, 2011, 10:34:29 pm »
I own a marketing company on the east coast so offline marketing is my thing.

Sometimes thinking inside the box works also.  Certain offline methods are proven effective this one is about door hangers.

If you don't know what door hangers are they are an advertisement that has a hole for slipping over door handles on houses and apartments.

You would be surprised at how cheap you can get these for.

You could use them with anything but I have never tried using them with CPA as I run a legitimate business in the day time.

THE LEGAL
In most cities have a permit you may have to get but dont fret its no big deal and it will save you heart ache, hassle and fines. If you have townships in your area it might go by that. They usually range in price from $10-$50 and sometimes they are just free.

I bought a six month pass for one area for $20.

Usually they want your contact information and what you are going to be distributing to the area.

This is tough work but it DOES WORK. I say tough work but honestly as a marketer im always behind the desk and I love the opportunity to get out and walk on a nice day and especially if I know it will produce orders.

You can hire out for this (which is what I do). Hire some kids to do it and if you trust them let them do it but I usually follow with my car with water and supplies for them.

Once they do it once, talk them up and tell them how much money you make (fib a little) tell them you will cut them in and will pay a % of sales they make. This way next time you have labor you don't have to watch and you are only having money come out of your pocket if YOU make money.

This method is effective and depending on what you are pitching it can vary in the amount of sales. I sell high end stuff so I usually get 1:200 conversion but that one sale would be worth $1,500.

This could work for CPA offers just make sure you cover your ass legally.

Don't put them on houses with no solicitation signs and watch out for neighborhoods that have one small sign in the front (happened to me before whoops fuck you old man!)

Anyways If you have any questions let me know but for a small investment of $200 and some labor you could make a killing.

You could also offer this as a service like I do and hell, then its just another money system.

CHeers,

nesterdwarf

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Re: Simple yet effective- Door hangers
« Reply #1 on: October 22, 2011, 04:18:27 am »
One of the plans that I've considered is using flyers to drive enrollment in a local SMS coupons and discounts list, which I could then market to local businesses for SMS blasts.  Using door hangers instead might just be the key to financing the whole operation with no out of pocket expenses.  Get 4-6 advertisers to cover the cost of the hangers and distribution and build the list for free...thanks for the tip :)

ND

ExecutiveCloser

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Re: Simple yet effective- Door hangers
« Reply #2 on: October 28, 2011, 09:25:26 pm »
Nes, you will have to conference call with me some day. Are you in the states?

I would like to pick your brain about SMS marketing.

nesterdwarf

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Re: Simple yet effective- Door hangers
« Reply #3 on: October 29, 2011, 06:33:16 am »
We could work that out...I'm located in southwest MO.  Shot me a PM and we can exchange emails...would like to have someone to bounce ideas off of...

More than happy to share ideas, just need to get a campaign or two setup so that I'm not just talking theory (or out my ass ;))...  Definitely see permission based advertising as huge on the local level and while I was out and about today, found some encouraging signs that my area might be ready to have it introduced.

ND

Buster Bluth

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Re: Simple yet effective- Door hangers
« Reply #4 on: November 18, 2011, 11:23:34 pm »
Great idea. I know for me personally it is impossible to not want to take a gander at those door hangers.